Market research agency iSense Solutions – The Modern Consumer Company – is celebrating a decade of activity, marking a successful journey in the field of market research, both in Romania and internationally. Founded in 2014, iSense Solutions is a full-service agency with 100% Romanian capital, focused on innovation and the use of the latest market research tools and services.
Over the past 10 years, the agency has consolidated its reputation as a reliable partner for its clients, offering high quality services to over 300 clients from all industries and reaching a turnover of 2 million euro in 2023, a figure that places it among the top market research agencies in Romania.
iSense Solutions provides a full range of market research services, with departments specialized in quantitative, qualitative and innovation research, as well as online, face-to-face and telephone interviewing divisions. This solid structure enables the agency to tackle complex projects and offer solutions tailored to the specific requirements of each client.
“For iSense Solutions, 10 years in business is not only an anniversary, but also a confirmation of our ongoing commitment to excellence and innovation in market research. We are proud to be a trusted partner to over 300 clients, contributing to the continuous evolution of the business environment through customized research solutions “says Traian Năstase, Managing Partner iSense Solutions.
iSense Solutions has invested and provided clients with the newest and most innovative technologies and methodological approaches in the industry: online and offline consumer behavioral measurements through iOPI (iSense Omnipanel Insights), which complements consumer statements with their concrete actions captured by an innovative tool using Artificial Intelligence, online communities, online panels in Romania and 9 other countries, neuromarketing, mobile research, UX research, modern brand activation assessments at music festivals (iSense Festivibe) and many more.
With a team of over 40 consultants, an important pillar in all iSense Solutions’ work is the colleagues whose passion for market research has always made the difference. iSense Solutions offers a working environment where each team member is valued, supported and encouraged to reach their full potential. To this end, there has been an emphasis on constantly listening to the needs of colleagues, balancing work and personal life, and each colleague has been offered a clear career path, a highly attractive benefits package and invested in 2023 in a new, state-of-the-art headquarters.
“We will continue to build strong partnerships and make significant contributions to the development of the industry, both through innovative market research conducted for our clients and through scientific research and collaboration with academia. With a forward-thinking team of specialists, we will continue to utilize the latest research tools and provide leading services and valuable insights to our partners “says Andrei Canda, Managing Partner iSense Solutions.
Future plans for iSense Solutions are to expand strongly both nationally and internationally, retain and attract the best talent in the market, and offer clients the most advanced market research tools.
The iSense Solutions team would like to thank customers, colleagues and all other partners for their support during these 10 years of activity.