{"id":2476,"date":"2020-08-13T10:57:26","date_gmt":"2020-08-13T10:57:26","guid":{"rendered":"https:\/\/isensesolutions.com\/?p=2476"},"modified":"2025-05-22T22:22:48","modified_gmt":"2025-05-22T19:22:48","slug":"unicredit-lanseaza-o-noua-versiune-imbunatatita-a-aplicatiei-business-mobile-in-contextul-ofertei-de-digitalizare-a-activitatii-pe-care-o-face-companiilor","status":"publish","type":"post","link":"https:\/\/isensesolutions.com\/ro\/unicredit-lanseaza-o-noua-versiune-imbunatatita-a-aplicatiei-business-mobile-in-contextul-ofertei-de-digitalizare-a-activitatii-pe-care-o-face-companiilor\/","title":{"rendered":"UniCredit lanseaz\u0103 o nou\u0103 versiune \u00eembun\u0103t\u0103\u021bit\u0103 a aplica\u021biei Business Mobile \u00een contextul ofertei de digitalizare a activit\u0103\u021bii pe care o face companiilor"},"content":{"rendered":"<p class=\"my-0\"><strong>UniCredit Bank S.A. lanseaz\u0103 o versiune \u00eembun\u0103t\u0103\u021bit\u0103 a aplica\u021biei Business Mobile<\/strong>, prin intermediul c\u0103reia ofer\u0103 companiilor posibilitatea de a avea acces la informa\u021bii \u0219i opera\u021biuni esen\u021biale direct de pe telefon, \u0219i face \u00eenc\u0103 un pas \u00een sus\u021binerea digitaliz\u0103rii \u0219i eficientiz\u0103rii activit\u0103\u021bii clien\u021bilor companii. De asemenea, odat\u0103 cu aceast\u0103 lansare, UniCredit prezint\u0103 \u00een cadrul unei conferin\u021be de pres\u0103 \u0219i rezultatele studiului realizat \u00eempreun\u0103 cu compania de cercetare iSenseSolutions \u00een r\u00e2ndul clien\u021bilor s\u0103i, IMM-uri, c\u00e2t \u0219i companii mari, privind <strong>Efectele pandemiei asupra transform\u0103rii digitale a mediului de business<\/strong>.<\/p>\n<p class=\"my-0\">Noua versiune a Business Mobile \u00eencorporeaz\u0103 sugestiile transmise de c\u0103tre clien\u021bii companii \u00een ultimul an \u0219i ofer\u0103 companiilor func\u021bionalit\u0103\u021bi noi \u0219i \u00eembun\u0103t\u0103\u021bite. Noua aplica\u021bie aduce un design nou care \u00ee\u0219i propune s\u0103 simplifice interac\u021biunea clien\u021bilor cu aplica\u021bia. \u00cen plus, folosind noua aplica\u021bie Business Mobile, clien\u021bii companii pot realiza, suplimentar opera\u021biunilor disponibile p\u00e2n\u0103 \u00een prezent, \u0219i pl\u0103\u021bi \u00een valut\u0103 \u0219i plata taxelor c\u0103tre bugetul de stat, \u0219i au acces la func\u021bionalit\u0103\u021bi ca administrare carduri (blocare\/deblocare, modificare limite zilnice de tranzac\u021bionare), notific\u0103ri de tip push pentru tranzac\u021biile de pe cont \u0219i\/sau cu cardul, autentificare \u0219i semnare pl\u0103\u021bi cu amprent\u0103 sau FaceID, generare confirm\u0103ri de plat\u0103 \u00een format pdf, reutilizare pl\u0103\u021bi.<\/p>\n<p class=\"my-0\">Antoaneta Curteanu, Vicepre\u0219edinte Executiv Divizia Retail \u00een cadrul UniCredit Bank: \u201e<em>Transformarea digital\u0103 este una dintre direc\u021biile noastre strategice, \u0219i ne propunem s\u0103 le oferim clien\u021bilor no\u0219tri acele produse \u0219i servicii care s\u0103 \u00eei ajute s\u0103 integreze \u00een activitatea lor acest trend, cu beneficii importante legate de eficien\u021b\u0103. \u00cen contextul actual, digitalizarea a devenit o real\u0103 necesitate pentru companii, pentru a-\u0219i putea continua activitatea, dar ea r\u0103m\u00e2ne o op\u021biune valid\u0103 \u0219i benefic\u0103 \u0219i \u00een continuare, pe termen lung, \u00een noua realitate pe care o tr\u0103im. \u00cen portofoliul UniCredit Bank, un num\u0103r tot mai mare de clien\u021bi alege s\u0103 adopte solu\u021bii digitale \u00een activitatea de zi cu zi: 96% dintre tranzac\u021bii \u0219i pl\u0103\u021bi se fac \u00een mediul digital, 98,2% dintre retragerile de numerar \u0219i 60% din depunerile de numerar sunt non-casierie, aproape 40% din totalul documentelor sunt semnate electronic, iar ambi\u021bia noastr\u0103 \u00een aceast\u0103 direc\u021bie este ca p\u00e2n\u0103 la sf\u00e2r\u0219itul anului s\u0103 dep\u0103\u0219im 50%.<\/em>\u201d<\/p>\n<p class=\"my-0\">Studiul* realizat de iSenseSolutions la comanda UniCredit Bank confirm\u0103 faptul c\u0103 un num\u0103r important de companii iau \u00een considerare tranzi\u021bia c\u0103tre zona online. Astfel, aproximativ 50% dintre companii au sus\u021binut c\u0103 sunt interesate s\u0103 implementeze solu\u021bii de comer\u021b electronic, peste jum\u0103tate au men\u021bionat c\u0103 au folosit semn\u0103tura electronic\u0103 \u00een rela\u021bia cu partenerii de afaceri, iar dintre cele care nu au folosit-o \u00eenc\u0103, majoritatea consider\u0103 c\u0103 o vor adopta \u00een cur\u00e2nd. De asemenea, jum\u0103tate dintre companii utilizeaz\u0103 semn\u0103tura electronic\u0103 \u0219i \u00een rela\u021bie cu b\u0103ncile. Totodat\u0103, studiul relev\u0103 faptul c\u0103 pandemia a sporit interesul companiilor de a folosi noi instrumente digitale pe care nu le-au folosit \u00een trecut, precum aplica\u021bii de servicii de comer\u021b electronic (23%), POS\/mPOS (20%) sau mobile banking (16%) \u0219i internet banking (8%).<\/p>\n<p class=\"my-0\">Alexandru Mihalache, Manager Canale Digitale \u00een cadrul UniCredit Bank: \u201e<em>Num\u0103rul de utilizatori ai aplica\u021biei Business Mobile de la UniCredit Bank a crescut \u00een primul semestru al anului 2020 cu 22% pe segmentul de clien\u021bi IMM, o evolu\u021bie care reflect\u0103, pe de o parte, nevoile generate de contextul \u00eenceputului de an, dar \u0219i o deschidere din ce \u00een ce mai mare a companiilor c\u0103tre a folosi solu\u021bii digitale \u00een activitatea lor. \u00cen prezent, 80% dintre clien\u021bii no\u0219tri IMM folosesc aplica\u021bia Business Net \u0219i 30% folosesc Business Mobile, iar dorin\u021ba noastr\u0103 este ca p\u00e2n\u0103 la finalul anului s\u0103 cre\u0219tem rata de utilizare a acesteia din urm\u0103 la peste 50%.<\/em>\u201d<\/p>\n<p class=\"my-0\">Studiu de pia\u021b\u0103 realizat \u00een perioada iunie 2020 de c\u0103tre compania de cercetare iSense Solutions la comanda UniCredit Bank S.A., prin care a fost evaluat interesul fa\u021b\u0103 de transformarea digital\u0103 a societ\u0103\u021bilor comerciale din Rom\u00e2nia, at\u00e2t companii IMM, c\u00e2t \u0219i corpora\u021bii. E\u0219antionul reprezentativ a avut \u00een vedere un num\u0103r de 303 societ\u0103\u021bi comerciale din Rom\u00e2nia.<\/p>\n<h2 class=\"my-0\">Despre UniCredit Bank<\/h2>\n<p class=\"my-0\">UniCredit Bank este parte a UniCredit, banc\u0103 comercial\u0103 paneuropean\u0103 de succes, cu un sistem integrat de servicii de banking Corporate \u0219i de Investi\u021bii, care ofer\u0103 o re\u021bea unic\u0103 vest, central \u0219i est european\u0103 bazei sale de clien\u021bi. Grupul este prezent \u00een Rom\u00e2nia prin: UniCredit Bank, UniCredit Consumer Financing, UniCredit Leasing Corporation, UniCredit Insurance Broker, UniCredit Leasing Fleet Management \u0219i UniCredit Services.<\/p>\n<h2 class=\"my-0\">Despre iSense Solutions<\/h2>\n<p class=\"my-0\">iSense Solutions \u2013 The Modern Consumer Company folose\u0219te cele mai recente tehnologii de sondare a consumatorului modern din Rom\u00e2nia. Compania a fost fondat\u0103 de <a href=\"https:\/\/www.traiannastase.ro\/\" target=\"_blank\" rel=\"noopener\">Traian N\u0103stase<\/a> \u0219i <a href=\"https:\/\/www.facebook.com\/andrei.canda\" target=\"_blank\" rel=\"noopener\">Andrei C\u00e2nda<\/a>, speciali\u0219ti cu peste 15 ani de experien\u021b\u0103 \u00een domeniul cercet\u0103rii de pia\u021b\u0103 \u0219i cu o expertiz\u0103 academic\u0103 solid\u0103, fiind doctori \u00een Sociologie, respectiv Marketing. Mai multe informa\u021bii pute\u021bi g\u0103si pe\u00a0<a class=\"break-word hover:text-super hover:decoration-super dark:hover:text-superDark dark:hover:decoration-superDark underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"http:\/\/www.isensesolutions.ro\/\" target=\"_blank\" rel=\"nofollow noopener\">www.isensesolutions.ro<\/a>\u00a0\u0219i\u00a0<a class=\"break-word hover:text-super hover:decoration-super dark:hover:text-superDark dark:hover:decoration-superDark underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"http:\/\/www.researchromania.ro\/\" target=\"_blank\" rel=\"nofollow noopener\">www.researchromania.ro<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>UniCredit Bank S.A. lanseaz\u0103 o versiune \u00eembun\u0103t\u0103\u021bit\u0103 a aplica\u021biei Business Mobile, prin intermediul c\u0103reia ofer\u0103 companiilor posibilitatea de a avea acces la informa\u021bii \u0219i opera\u021biuni esen\u021biale direct de pe telefon, \u0219i face \u00eenc\u0103 un pas \u00een sus\u021binerea digitaliz\u0103rii \u0219i eficientiz\u0103rii activit\u0103\u021bii clien\u021bilor companii. De asemenea, odat\u0103 cu aceast\u0103 lansare, UniCredit prezint\u0103 \u00een cadrul unei conferin\u021be [&hellip;]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-2476","post","type-post","status-publish","format-standard","hentry","category-comunicate-isense-solutions"],"_links":{"self":[{"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/posts\/2476","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/users\/76"}],"replies":[{"embeddable":true,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/comments?post=2476"}],"version-history":[{"count":0,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/posts\/2476\/revisions"}],"wp:attachment":[{"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/media?parent=2476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/categories?post=2476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/tags?post=2476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}