{"id":1632,"date":"2019-03-28T09:31:22","date_gmt":"2019-03-28T09:31:22","guid":{"rendered":"https:\/\/isensesolutions.com\/?p=1632"},"modified":"2025-05-24T18:50:48","modified_gmt":"2025-05-24T15:50:48","slug":"bucuria-independentei-6-din-10-romani-isi-doresc-sa-aiba-propria-afacere","status":"publish","type":"post","link":"https:\/\/isensesolutions.com\/ro\/bucuria-independentei-6-din-10-romani-isi-doresc-sa-aiba-propria-afacere\/","title":{"rendered":"Bucuria independen\u021bei: 6 din 10 rom\u00e2ni \u00ee\u0219i doresc s\u0103 aib\u0103 propria afacere"},"content":{"rendered":"<p class=\"my-0\">63% dintre rom\u00e2ni spun c\u0103 \u00ee\u0219i doresc s\u0103 aib\u0103 propria lor afacere, arat\u0103 studiul iSense Modern Consumer Trends Tracker, desf\u0103\u0219urat anual de compania de cercetare de pia\u021b\u0103 iSense Solutions. Procentul este semnificativ mai mare \u00een r\u00e2ndul b\u0103rba\u021bilor (72%), al tinerilor \u00eentre 18 \u0219i 23 de ani (77%) precum \u0219i al adul\u021bilor \u00eentre 24 \u0219i 38 de ani (75%). Datele au fost culese \u00een luna ianuarie a acestui an \u0219i sunt reprezentative la nivel urban.<\/p>\n<h2 class=\"my-0\">Cum \u00een\u021beleg rom\u00e2nii din mediul urban independen\u021ba?<\/h2>\n<p class=\"my-0\">Pentru 8 din 10 rom\u00e2ni, a fi independent \u00eenseamn\u0103 a nu depinde financiar de altcineva, iar pentru 77% independen\u021ba este asociat\u0103 cu posibilitatea de a face lucrurile pe care \u0219i le doresc, de a-\u0219i \u00eemplini pasiunile. Majoritatea persoanelor cu v\u00e2rsta \u00eentre 55 \u0219i 65 de ani (88%) leag\u0103 independen\u021ba de posibilitatea de a face ceea ce \u00ee\u0219i doresc \u0219i de a-\u0219i \u00eemplini pasiunile, \u00een timp ce \u00een cazul tinerilor de 18 p\u00e2n\u0103 la 23 de ani acest procent este de 56%.<\/p>\n<p class=\"my-0\"><a href=\"https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5364 size-full\" src=\"https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_1.png\" alt=\"\" width=\"1240\" height=\"1048\" srcset=\"https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_1.png 1240w, https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_1-300x254.png 300w, https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_1-768x649.png 768w, https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_1-1024x865.png 1024w, https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_1-237x200.png 237w\" sizes=\"auto, (max-width: 1240px) 100vw, 1240px\" \/><\/a><\/p>\n<p class=\"my-0\">A reu\u0219i pe cont propriu este o alt\u0103 caracteristic\u0103 care define\u0219te ce \u00eenseamn\u0103 independen\u021ba pentru 57% dintre rom\u00e2ni. Procentul celor care apreciaz\u0103 c\u0103 reu\u0219ita pe cont propriu este echivalentul independen\u021bei este mai mare \u00een r\u00e2ndul femeilor (63%, versus 37% dintre b\u0103rba\u021bi), precum \u0219i \u00een r\u00e2ndul tinerilor \u00eentre 18-23 de ani (62%) \u0219i al adul\u021bilor tineri (cu v\u00e2rsta \u00eentre 24 \u0219i 38 de ani).<\/p>\n<p class=\"my-0\">Aproximativ 3 din 10 persoane din mediul urban declar\u0103 c\u0103 independen\u021ba \u00eenseamn\u0103 s\u0103 fii liber profesionist \u0219i s\u0103 poat\u0103 munci c\u00e2nd doresc, iar procentul ajunge la 40% \u00een cazul persoanelor cu v\u00e2rsta \u00eentre 39 \u0219i 54 de ani. Doar 9% dintre rom\u00e2ni consider\u0103 c\u0103 independen\u021ba \u00eenseamn\u0103 s\u0103 locuie\u0219ti singur, \u00eens\u0103 procentul \u00een r\u00e2ndul tinerilor \u00eentre 18 \u0219i 23 este cu mult mai mare: 21% cred c\u0103 a fi independent \u00eenseamn\u0103 s\u0103 locuie\u0219ti singur.<\/p>\n<h2 class=\"my-0\">2 din 10 rom\u00e2ni din mediul urban lucreaz\u0103 constant de acas\u0103<\/h2>\n<p class=\"my-0\">De\u0219i cea mai mare parte dintre angaja\u021bii din Rom\u00e2nia lucreaz\u0103 integral de la sediul companiei (66%), o parte dintre ei au posibilitatea de a lucra periodic de acas\u0103 (15%), iar 19% \u00ee\u0219i desf\u0103\u0219oar\u0103 constant activitatea de acas\u0103 sau din alte locuri dec\u00e2t sediul companiei.<\/p>\n<p class=\"my-0\"><a href=\"https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5367 size-full\" src=\"https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_2.png\" alt=\"\" width=\"1302\" height=\"1078\" srcset=\"https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_2.png 1302w, https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_2-300x248.png 300w, https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_2-768x636.png 768w, https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_2-1024x848.png 1024w, https:\/\/isensesolutions.com\/wp-content\/uploads\/2019\/03\/Joy-of-independence_iSense_2-242x200.png 242w\" sizes=\"auto, (max-width: 1302px) 100vw, 1302px\" \/><\/a><\/p>\n<p class=\"my-0\">Avantajele pe care cei care lucreaz\u0103 de acas\u0103 (ocazional sau constant) le identific\u0103 sunt: faptul c\u0103 au libertatea de a-\u0219i face programul cum doresc (61%), c\u0103 se pot concentra mai bine (55%), c\u0103 au mai mult timp liber (53%), c\u0103 se simt relaxa\u021bi \u0219i odihni\u021bi (51%), dar \u0219i c\u0103 sunt mai productivi (35%) \u0219i c\u0103 lucrul de acas\u0103 presupune utilizarea celor mai noi instrumente tehnologice (24%). \u00cen acela\u0219i timp, 13% declar\u0103 c\u0103 \u00een contextul lucrului de acas\u0103, c\u00e2teodat\u0103 se simt singuri, iar 20% c\u0103 le lipse\u0219te interac\u021biunea cu al\u021bi profesioni\u0219ti din domeniu (procentul este mai ridicat \u00een r\u00e2ndul femeilor \u2013 25%, precum \u0219i \u00een r\u00e2ndul tinerilor de 18-23 de ani \u2013 27%).<\/p>\n<p class=\"my-0\">\u201e<em>Exist\u0103 o serie important\u0103 de avantaje percepute de c\u0103tre rom\u00e2nii din mediul urban \u00een ceea ce prive\u0219te lucrul de acas\u0103, iar companiile pot s\u0103 \u021bin\u0103 cont de acest lucru \u0219i s\u0103 ofere astfel de beneficii angaja\u021bilor lor, acolo unde este posibil. De altfel, este foarte interesant c\u0103 \u00een cazul tinerilor \u00eentre 18 \u0219i 23 de ani procentul celor care au posibilitatea s\u0103 lucreze de acas\u0103 periodic este semnificativ mai mare dec\u00e2t cel general (37% versus 15%), ceea ce arat\u0103 c\u0103 angajatorii vin deja \u00een \u00eent\u00e2mpinarea nevoii de flexibilitate a tinerilor. \u00cen viitor ne a\u0219tept\u0103m ca din ce \u00een ce mai multe companii s\u0103 r\u0103spund\u0103 nevoii de flexibilitate a angaja\u021bilor, s\u0103 le ofere posibilitatea s\u0103 lucreze de acas\u0103 sau s\u0103 fie intraprenori (un aspect care ar putea r\u0103spunde nevoii rom\u00e2nilor de a fi antreprenori)<\/em>\u201d, afirm\u0103 Andrei C\u00e2nda, Managing Partner iSense Solutions.<\/p>\n<p class=\"my-0\">Datele sunt culese \u00een ianuarie 2019, cercetarea fiind realizat\u0103 online pe 1011 responden\u021bi \u0219i este reprezentativ\u0103 pentru mediul urban din Rom\u00e2nia, cu un grad de eroare de +\/- 3,1 % la un nivel de \u00eencredere de 95%. Datele sunt comparate cu cercet\u0103ri similare realizate \u00eentre anii 2014-2018 \u0219i fac parte din <strong>iSense Modern Consumer Trends Tracker<\/strong>, instrument care monitorizeaz\u0103 peste 25 de trenduri comportamentale ale consumatorului din Rom\u00e2nia.<\/p>\n<h2 class=\"my-0\">Despre iSense Solutions<\/h2>\n<p class=\"my-0\">iSense Solutions \u2013 The Modern Consumer Company folose\u0219te cele mai recente tehnologii de sondare a consumatorului modern din Rom\u00e2nia. Compania a fost fondat\u0103 de Traian N\u0103stase \u0219i Andrei C\u00e2nda, speciali\u0219ti cu peste 14 ani de experien\u021b\u0103 \u00een domeniul cercet\u0103rii de pia\u021b\u0103 \u0219i cu o expertiz\u0103 academic\u0103 solid\u0103, fiind doctori \u00een Sociologie, respectiv Marketing. Mai multe informa\u021bii pute\u021bi g\u0103si pe\u00a0<a class=\"break-word hover:text-super hover:decoration-super dark:hover:text-superDark dark:hover:decoration-superDark underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"http:\/\/www.isensesolutions.ro\/\" target=\"_blank\" rel=\"nofollow noopener\">www.isensesolutions.ro<\/a>\u00a0\u0219i\u00a0<a class=\"break-word hover:text-super hover:decoration-super dark:hover:text-superDark dark:hover:decoration-superDark underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"http:\/\/www.researchromania.ro\/\" target=\"_blank\" rel=\"nofollow noopener\">www.researchromania.ro<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>63% dintre rom\u00e2ni spun c\u0103 \u00ee\u0219i doresc s\u0103 aib\u0103 propria lor afacere, arat\u0103 studiul iSense Modern Consumer Trends Tracker, desf\u0103\u0219urat anual de compania de cercetare de pia\u021b\u0103 iSense Solutions. Procentul este semnificativ mai mare \u00een r\u00e2ndul b\u0103rba\u021bilor (72%), al tinerilor \u00eentre 18 \u0219i 23 de ani (77%) precum \u0219i al adul\u021bilor \u00eentre 24 \u0219i 38 [&hellip;]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-1632","post","type-post","status-publish","format-standard","hentry","category-comunicate-isense-solutions"],"_links":{"self":[{"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/posts\/1632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/users\/76"}],"replies":[{"embeddable":true,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/comments?post=1632"}],"version-history":[{"count":0,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/posts\/1632\/revisions"}],"wp:attachment":[{"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/media?parent=1632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/categories?post=1632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isensesolutions.com\/ro\/wp-json\/wp\/v2\/tags?post=1632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}